blog: Downloading is not enough
Peer-to-peer (p2p) download services are still popular with music-loving kids, it seems. The second annual survey of young people’s music consumption by pressure group UK Music found among 1,808 respondents aged 18 to 24 that three-fifths of them used p2p services, and four-fifths of those did so at least once a week.
This is almost the same as last year’s result, and would seem to indicate that the efforts by the music industry to offer a range of licensed alternatives to Limewire and other p2p services have failed to have any real impact.
The survey was carried out by academic researchers in the Music and Entertainment Industry Management research group at the University of Hertfordshire, and the picture it presents is a complex one that will surely give the music industry many sleepless nights.
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